I was born and raised in Valencia, Spain, a place deeply connected to culture, creativity and local traditions.

It’s also where I completed a double degree in Advertising and Public Relations and Marketing, building a strong foundation in communication, branding and creative thinking, and where my interest in creative projects and music first started to develop.

I’m currently living in Manchester, where I’m studying a Master’s in Creative Strategy for Advertising. Moving to the UK was a conscious decision to continue learning, improve my English and gain international experience within the creative industry.

Advertising is the area I’m most interested in, particularly creative strategy .I enjoy understanding the brief, defining an approach and developing concepts with a clear intention.

Alongside my academic training, personal projects have played an important role in my development. Working on my own initiatives has helped me gain additional experience in project management, collaboration with other creatives and taking responsibility throughout the creative process.